single-minded proposition

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—– My friend Mike Steib, former Googler and current CEO of flash sale website, Vente-Privee USA, recently sent me his “Career Manifesto”. Click here to read the entire document. It’s really an excellent framework for managing your career. Most of us are so busy every day, that we forget to take the long view on our career. Reading Mike’s manifesto was a good reminder that it’s important to define your goals and… Read More

Earlier this week, I posted an article about the importance of looking beyond subject matter experts when hiring.  If you want new ideas, you can’t keep hiring the same kind of people.  For this next post, I’m featuring an article written by my friend and colleague from PGi, Liz McClellan.  Liz talks about the importance of looking beyond the pedigree and accessing the candidate’s fit for the company.  Big thanks to Liz for her… Read More

Here are some things being said at this very moment in marketing departments all around the globe: We need some new ideas. We have to think out of the box. We have to break the paradigm. What got us here won’t get us where we want to be. Sound familiar? You’ve probably heard someone say something like this. Or maybe you’ve even said it yourself. Seems there’s universal acknowledgement that the current… Read More