I was watching an old Jeff Foxworthy stand up comedy show and he does a great bit about the reasons “you might be a redneck”. A few examples: If you think “loading the dishwasher” means getting your wife drunk, you might be a redneck. If you ever cut your grass and found a car, you might be a redneck. If you own a home that is mobile and 5 cars… Read More
Category: Digital Marketing, Marketing, Social Media Tags: Digital Marketing, Google, klout, leads, social media
Yesterday, I had the great opportunity to speak at the Digital Summit in Atlanta. I talked about the importance of using video as part of your online marketing program. Research shows that people 80% of people will watch a video online while only 20% will actually read the copy on your site. Additionally, prospects are 64% more likely to buy a product or service after viewing a video. For digital marketers today,… Read More
Category: Content Marketing, Customer Experience, Digital Marketing, Social Media Tags: customer journey, Digital Marketing, social media, videos, websites
Today I’m heading down to the Interactivity Digital Conference in Miami. Topics for the conference include SEO, PPC, content marketing, analytics, email marketing and social media. Speakers include Rand Fishkin from SEOMoz, Peter Shankaman from Geek Factory, John Doherty from Distilled, Scott Brinker from ION Interactive and Marty Weintraub from aimClear. Click here to see the complete speaker list. I’m really looking forward to the conference. The world of digital marketing is… Read More
Category: Digital Marketing, Insights Tags: analytics, content marketing, Digital Marketing, Email Marketing, Interactivity Digital, PPC, SEO, social media
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