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Recently, I had the opportunity to represent PGi at the American Association of Inside Sales Professionals (AA-ISP) Leadership Summit in Chicago. The title of my presentation was “Evolve or Die: How to Survive and Thrive in the Changing Sales Landscape”. You can check out my the slideshare of my presentation above. In this post, I’ll share some of the key themes I discussed at the conference. The Changing Sales Landscape Overall, the… Read More
Sales and marketing frameworks can be useful, and there is no more commonly used framework than the traditional “sales funnel” that we all know and love. You know, the diagram where customers come into the top of the funnel, then good sales and marketing people gradually move them down until they are ready to buy. Wouldn’t it be nice if it really worked that way? It would certainly make our jobs a… Read More
single-minded proposition 