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I was asked to write a an aritlce for the 2013 Lead Generation issue of BtoB Magazine. I submitted the article about a month ago and the printed issue just came out. In this digital age, the idea of a paper magazine seems a bit old school. But, I have to say that it’s kind of nice seeing yourself in a print publication. It just feels more important than being featured on… Read More
The webinar I did last week for BtoB Magazine is now available online. Tom Stein, the CEO of Stein + Partners, and I discuss how to use content to attract and retain customers. It was a great discussion. Click here to view the webinar. Click the link below to download the slides: BtoB Webinar Slides
I’m excited to be speaking at a BtoB Magazine webinar on March 21st, sponsored by Marketo. We’ll be talking about how creating high quality content can help brands attract and retain more customers. It should be a great discussion. I’m excited to hear what Tom Stein from Stein + Partners has to say. If there are any topics you’d like me to cover, let me know. I still have to build out… Read More
single-minded proposition 
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