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After having some time to reflect on the Super Bowl advertising, I’ve come up with the Single Minded Proposition’s first annual list of the top 5 and bottom 5 Super Bowl ads. Here we go… Top 5 1) Tide: In the spirit of full disclosure, I spent about 5 years working on advertising for the Tide brand. During that time, we did some nice advertising. But, the ad that Tide produced for… Read More
I’m a big NFL fan. And like everyone else in the country, I watched the Super Bowl last night. Of course, my team, the Philadelphia Eagles didn’t even make the post-season this year. So, I wasn’t emotionally invested in the game. But, I always love watching the ads. During the years I worked in the ad business, I never produced an ad that aired in the Super Bowl. However, I did work… Read More
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